Posts Tagged ‘radio interviews’

7 Book Promotion Tips by Radio Host Bob Schmidt

Sunday, August 11th, 2013

 

Bob Schmidt, Radio Host “Extraordinaire”

I was interviewed last Tuesday about my book, Turn Your Home into a Rental House, by Bob Schmidt of WLFN 1490 AM, Onalaska, WI.

Bob is one of my favorite radio show hosts. He asks good questions, he laughs at my little jokes, and he keeps the whole interview light hearted and fun. Here is a link to that interview (my interview begins at the 16:50 minute mark.)

I was also on his show in 2009 to promote, Fix em Up, Rent em Out. That was one of my very first radio interviews. After the show I called Bob to ask him if he had any advice for me on how to promote my book.

In my “radio interview notebook” I still have the written notes of what he told me. Here they are, verbatim.

Bob Schmidt Book Promo Advice

1.) To book guest appearances call the radio show after hosts are off the air, and talk to the producer or the host. They  don’t respond to email. They want to hear your voice.

2.) Tell them you are the author of a book and succinctly describe “the hook,” or how his/her listeners will benefit from you being on the show.

3.) Make sure you get the host/producer name correct. They are very egotistical and will be insulted if you get it wrong.

4.) During the interview be entertaining and provide helpful information.

5.) Call local TV producers, say I am a local author, and I am fixing up houses. They can film the process.

6.) Contact newspaper home sections.

7.) Fix your website. Put a chapter from the book on it, or provide a prominent link to Amazon where they can get more information about your book.

Why I Like Radio

Radio has been an important component of my book promotion plan.

I use three different ways to reach people, like a three legged stool. One way is the internet, but believe it or not, not every is on the internet. A second way is by giving speeches to groups and organizations. The third way is by radio. It takes all three legs to hold up the stool.

Radio is great because radio shows have time they need to fill, and they guests are one way to do that. It’s fun to be interviewed and you can reach huge audiences from the comfort of your living room. In addition, when a host likes you they invite you back to their show.

Since I started doing radio shows in 2009, I have appeared on 50 shows (and 2 television shows). So far, I have sold 3,300 copies of my books.

To put things in perspective, my friend Joe Sabah has been on over 700 radio shows, and has sold 23,750 copies of his books.

As I like to say, Joe and I together have sold over 27,000 books.

 

Upcoming “Turn Your Home Into a Rental House ” Radio Interviews (most shows can be heard  on the internet)

Wednesday, August 14th, at 9:15 am (eastern), I’ll be on Dave Kelber’s show, WRNJ Radio, Hackettstown, NJ. http://wrnjradio.com (to listen live).

Watch this space for information on additional interviews.

Related Articles

Abe Lincoln Storyteller Radio Interview with Rich Peterson

What to do When Struck by a Bolt of Inspiration

Wednesday, August 7th, 2013

Do your remember that last time you were tied up in knots because you were facing an overwhelming problem?

Then, out of the blue, at 4:00 in the morning, you wake up and the answer to your problem flashes into your mind.

The  really interesting question is, how do you respond to this epiphany? By immediately acting on this inspiration, or ignoring it as fanciful, or not practical, and letting the idea fade from your memory?

Ralph Waldo Emerson said:

“A man should learn to detect and watch that gleam of light which flashes across his mind from within,”  and “abide by that spontaneous impression” even if the whole world is against you.

While we may under-value this great source of inspiration, there are people who have held onto it with every bit of strength that they have, and that has made all the difference in their lives.

Philippe Petit

The Artistic Crime of the Century

On August 7, 1974, Phillippe Petit rigged a wire between New York City’s World Trade Center Twin Towers and walked back and forth across the 200 foot distance between the world’s tallest buildings eight times before he was arrested. He was almost one mile (1,400 feet)  above the ground, walking on a 3/4 inch wire.

Policemen  sent to apprehend Petit were so awed by the scene unfolding before their eyes  that  instead of arresting him they watched in amazement. One policeman said, “We thought we’d never see anything like this again in our lifetime.”

The “artistic crime of the century” took six years of planning. Petit made several trips to New York for first hand observations. He built a scale model of the towers in France to practice on.

But, as fantastic as the actual feat is, of more interest is how did Petit come by this stupendous obsession?

Petit discovered the World Trade Center in 1968 when he saw an artist’s rendition of the yet-to-be-built structure in a magazine while sitting in the waiting room of his dentist’s office. Petit was mesmerized by the drawing, and from that moment, tightrope walking between the two twin towers became his life obsession.

He never thought, “how much is this going to cost” or “will this take too much time.” He only thought, “I’m going to do it.”

Will Rogers

I Never Met a Man I Didn’t Like

Will Rogers was the single most popular and beloved man of his era. The inscription on his tombstone reads, “I never met a man I didn’t like.”

Rogers was raised in Claremore, Oklahoma. He worked as a ranch hand and became very good at roping and rope tricks. Because of his magical skills with the rope, he was hired by the owner of a traveling group of entertainers to perform his rope tricks.

While Will was extremely talented, and had many dazzling tricks, he did the show in complete silence. His show was entertaining but he was not one of the top attractions.

What changed Will Rogers from silent rope tricks to international fame as the “Cowboy Philosopher”?

According to his wife, Betty Rogers, the turning point in his career came one night when he was attempting one of his most difficult rope tricks of jumping through the lariat with both feet. This particular night, he only got one foot through the rope, instead of two. The other foot got tangled in the rope. He was embarrassed and made the off-the-cuff remark, ” Well, I got all my feet through the rope, except one.” The audience exploded in laughter.

Betty said, when that happened a light came on in Will’s mind.

From then on, in each performance, Will purposely failed when doing that trick, and each time his funny comment brought the house down.

Will began to include more off-the-cuff humor into his act, and the manager of the show asked Will to introduce the other acts and make humorous comments in the process. His fame grew. He went on to host radio shows, wrote daily newspaper columns, and at the time of his death in 1935, he was the highest paid actor in Hollywood.

Robert Frost

Miles to Go Before I Sleep

The woods are lovely, dark and deep,

But I have promises to keep,

And miles to go before I sleep,

And miles to go before I sleep.

This is the final stanza  from Robert Frost’s most beloved poem, “Stopping By The Woods on a Snowy Evening.”

Frost wrote hundreds of poems but this one is considered his masterpiece.

What inspired Frost to write these haunting words?

Frost said that he had been up all night writing a long poem and had finally finished when he opened the front door and realized it was morning. He went out to view the sunrise and, and in his words, he suddenly got the idea to write the poem “as if I’d had a hallucination” and wrote it  in just “a few minutes without strain.”

Phillippe Petit, Will Rogers, and Robert Frost, all embraced their bolt of inspiration.

They accepted it without fear or hesitation, allowed it to take over their lives.

Think about this the next time you are in your dentist’s office and pick up a magazine to read.

Upcoming “Turn Your Home Into a Rental House ” Radio Interviews (most shows can be heard  on the internet)

Wednesday, August 14th, at 9:15 am (eastern), I’ll be on Dave Kelber’s show, WRNJ Radio, Hackettstown, NJ. http://wrnjradio.com (to listen live).

Watch this space for information on additional interviews.

Related Articles

Volunteering at Pascua Yaqui Youth Career Academy Job Fair

Will Rogers’ Secret of Seizing Opportunities

Wednesday, July 17th, 2013

“It was not so much that Will sought the new opening as that he never failed to seize it when it came his way.” — Betty Rogers 

It’s nice to think that we are captain’s of our own ship and masters of our own destiny. Who doesn’t want to like Captain James T. Kirk or Bill Gates?

In my own case, I know that the reason I became the person I am today is by, not so much bending life to my will, but more by taking what life handed me, and by being keenly alert when a new opportunity presented itself.

That’s the way Will Rogers found success.

As his wife Betty said in her biography of Will:

His whole career was the development and unfolding of a personality through the various vehicles that seemed to be constantly and almost miraculously presenting themselves. His comment on stage on the stage during his roping act was incidental at first, if not accidental. (Will never spoke during his Vaudeville rope trip act, except when he once made a mistake and the audience laughed at his funny excuse. From then on, he incorporated that comment, and gradually others, into his act.)

His writing came the same way. (Will wrote a regular Sunday feature for the New York Times that was syndicated throughout the U.S.) His entrance into the movies, too, was not of his own seeking  (he starred in 69 movies). But once started in these new fields, he made the most of each, giving to them the same enthusiasm and energy he had given to the rope (tricks) in the early days.

I added the comments in parentheses to the text.

Meander in the Direction that You Want to Go

I know I’ve probably said this before, at least in Fix em Up Rent em Out, but a good way to get started in real estate, particularly if your circumstances are such that it is impossible for you to start investing in real estate right away, is to just start by meandering in that direction, like a slow, gurgling stream.

You can program your mind to pay attention to anything related to real estate. Cut articles out of the newspaper, buy books at book sales, tale to friends and co-workers about it, watch for seminars and classes about real estate investing. Sometimes desire and knowledge can be acquired simply by observing someone else operating a successful business.

And, when the opportunity does present itself to get started, like Will Rogers, seize it!

 

Upcoming “Turn Your Home Into a Rental House ” Radio Interviews (most shows can be heard  on the internet)

Friday, July 19th, at 7:45 am (eastern time), I will be interviewed by Gary Sutton and Chris Tyler, at WSBA 910 AM  in York, PA.

Friday, July 19th, at 8:10 am, I’ll be on Dan Ramey’s show on WBEX 1490 AM, in Chillicothe, Ohio.

On Thursday, July 25th, at 7:10 a.m. (central time) I’ll be on Jeff Anderson’s show, KSDR 1480 AM, Watertown, South Dakota.

On Friday, July 26th, at 7:30 am (mountain time) I have an interview with David Gillian, KRSN 1490 AM, Los Alamos, NM.

Tuesday, August 6th, at 8:10 am (central time), I’ll be on Bob Schmidt’s show, WLFN 1490 AM, Onalaska, WI.

Watch this space for information on additional interviews.

Related Articles:

Volunteering at Pascua Yaqui Youth Career Academy Job Fair

“Turn your home into a rental” on Mark Wayne Show

Saturday, July 13th, 2013

The Morning Blend interview

Yesterday I was interviewed by the legendary radio host, Mark Wayne, of WICH in Norwich, Connecticut about my new book “Turn Your Home Into a Rental House Instead of Selling It!”.

Check the Roof

Mark commented that the first two things he would check when buying a house would be

1.)  the roof, and;

2.) the foundation.

He doesn’t want to be stuck with these potentially big ticket expenses.

I said that those types of dangers to a real estate investor underscore the importance of having a thorough inspection of the house done prior to purchasing.

Have a Professional Inspection

Not only does a complete inspection by a professional inspector

1.)  protect you from surprise expenses, but

2.) the inspector’s written report is a good tool to help negotiation a lower price with the seller, if the inspector identifies other issues the house may have (for example, A/C, plumbing, wiring, etc.)

Television Interview Update

The Morning Blend is a nice, friendly show, with genial hosts Amanda Guralski (who is also an author) and Sally Shamrell.

I was interviewed last year on the Morning Blend show to promote my book “Carve Out Your Niche,” so I wasn’t too nervous about  Wednesday’s appearance to promote “Turn Your Home Into a Rental House.”

Where’s Angy?

Before we started filming, they asked why Angy wasn’t with me, since she co-authored the book.

I had to tell them the truth.

I said, “I tried to get her to come, but ultimately she couldn’t be on the show because of her back. It has a big yellow stripe right down the middle.”

Strangely, Angywas never nervous when  she and I have taught fixer-upper house seminars together, but she was a little anxious about appearing on television.

Like Riding a Horse

I told Angy it’s like learning to ride a horse. Isaid, “Sure, you may get bucked off a few times and maybe just break an arm or a leg, but before long, you’ll be riding that horse like the Lone Ranger!”

Maybe that wasn’t such a good analogy.

I thought the interview went okay, except that I caught myself mumbling a few times.

Blog Review of “Turn Your Home Into a Rental House.”

Thanks to Sharon at Louisville Gals Real Estate Blog  for her review of my new book.

Upcoming “Turn Your Home Into a Rental House ” Radio Interviews

Friday, July 19th, at 7:45 am (eastern time), I will be interviewed by Gary Sutton and Chris Tyler, at WSBA 910 AM  in York, PA.

Friday, July 19th, at 8:10 am, I’ll be on Dan Ramey’s showon WBEX 1490 AM, in Chillicothe, Ohio.

On Thursday, July 25th, at 7:10 a.m. (central time) I’ll be on Jeff Anderson’s show, KSDR 1480 AM, Watertown, South Dakota.

Watch this space for information on additional interviews.

Related Articles

6 Steps to Roof Maintenance (for the Home that will Turn Into a Rental House)

How I Evicted A Problem Tenant in 4 Steps

When to Hire a House Inspector – Radio Interview with Rich Peterson

Getting Rid of Bad Tenants

“Turn your home into a rental” on Mark Wayne Show

7 Reasons to Live in a Fixer-Upper House While You Repair It

6 Steps to Roof Maintenance (for the Home that will Turn Into a Rental House)

Our First Rental House Plunge

10 Most Frequent Problems Found by House Inspectors

5 Steps to Get Your House Ready to Rent by Terry Sprouse

5 Steps to take if your house is flooded

Some perfectly legal ways to maximize your rental profits

Add “Start a Rental House Business” to Your Bucket List

The 5 Rules on How to Lose Money and Get Your Rental Property Trashed by Tenants

Window Repair with #2 Son

Required Roof Maintenance for Fixer Upper Houses

Learn to Repair Your Fixer Upper Houses

How I Got Started In Fixer-Upper Houses

How to learn to operate a fixer upper house business

The Peaceful Warrior and Fixer-Upper Houses

What Riles Me Up – How to be a great radio show guest

Wednesday, October 3rd, 2012

Yesterday, I participated in a telephone seminar on “how to be a good guest on radio shows.” I have been on many radio shows to promote my books, but I’m always looking for new ways to be a better guest, or perhaps more appropriately, a greater guest.

One point that the presenter mentioned really struck me. He said that radio shows prefer guests who have a strong opinion. They want you to be riled up about something.

Not gonna take it.

The presenter asked, “Why are you angry? What are you going to do about it? What makes you angry about your profession?”

I told the presenter, “I buy fixer upper houses in Arizona and turn them into rental properties, and I write books, but I’m not really angry about anything.”

He said, “Aren’t you angry about the economy, or the fact that a lot of Canadians are buying up foreclosed houses in Arizona?”

I said, “No way.

Let me entertain you, eh?

Sure, our Canadian friends have infiltrated the entertainment industry with singers, actors, and comedians practically indistinguishable from their American counterparts, but they don’t buy fixer upper houses, which is my gig; and the recession makes houses cheaper for me to buy.

But, I was angry when I had my work hours reduced during the 2001 recession. That forced me to change my way of thinking about what constituted economic security, and got me started on my fixer-upper house business. That’s also motivated me write my first book.

Looking back, I was wrong to be riled up at the recession. What I should have been riled up at was my own blindness and misplaced faith in something as ephemeral as a steady economy. I should have been riled up that I waited for a disaster to strike before I took action.

Maybe my approach should be that I am riled up about other people who don’t learn from their own painful experience, or from mine. Not that everyone should run out and buy fixer-upper houses, but everyone should  establish economic security, or carve out their niche, apart from, or in addition to, their 9-5 job.”

He replied, after a thoughtful pause, “maybe that’s it … people who never plan for a safety net.

This is the major problem we are seeing … if people prepared, they wouldn’t be so panicked.”

So that’s it.

Now I have something to be riled up about; to express my rightful indignation over.

Preparing for my next  radio interview

Watch out!

When I hit the radio waves to promote my next book I’ll come out swinging! Grrrr!

Weekly Blog Roundup

Additional recent blog articles that I liked:

How to make a vacant property look occupied at Landlord Investor

Amazing Entrepreneurs – Interview With Diane Conklin at Louisville Gals

5 Thoughts Women Wish Men Knew and Theodore Roosevelt at Fearless Men

5 Easy Methods to Save Money without Thinking at Frugal Habits

Greek Hummus Dip Recipe at Work Save Live  (mmmm)

PoP Balance Sheet – September 2012 at Planting Our Pennies

What Happens to Kids Who Were Bullied? at Blue Collar Workman (Are you looking at me?)

GRE Tips: Acing The GRE As A Middle Aged Person Long After College at Untemplater

Tax Implications Of Running A Blog at Modest Money

Why buying the most expensive motorcycle on Ebay saved me money at Reach Financial Independence

Too Old To Have This Much Crap at Any Shiny Thing

Rental Property Series: How Much Did it Cost at Eyes on the Dollar

Extra Income During the Holidays at Making Sense of Cents

 

Coming Soon!

How to Turn Your Home into a Rental House, Instead of Selling It

Upcoming interviews in Iowa and Minnesota

Friday, July 24th, 2009

.

I am back from vacation in Mexico and from attending the National Speakers Association Conference in Phoenix.

It was amazing to see the Aztec Teotihuacan Ruins in central Mexico. My wife and boys climbed the Pyramid of the Sun (pictured above) and the Pyramid of the Moon. My 11-year old climbed the Pyramid of the Moon twice! We cut back his consumption of pixie sticks shortly after that. All that sugar was giving him way too much energy! I had to sit out the climbing because I had a sore leg from playing soccer the previous day.

Nando Parrado was a keynote speaker at the NSA conference. He was in a plane crash in the snowy Chilean Andes in 1972, along with members of his rugby team, and survived for 73 days. Eventually, he walked across the mountains and saved his friends by bringing help. His incredible story was told in the movie “Alive”.

Upcoming radio interviews to discuss my  book, Fix em Up Rent em Out:

July 30, Steve Hexom/Brian Nichols, KBUR AM 1490, Burlington, IA, 8:05 am

July 31, Rich Peterson, KROC AM 1340, Rochester, MN, 9:10 am

Info on Terry’s Book

Press and Media

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